Tier 1 · Press Releases
Your client's name on AP News and USA Today — with every live URL in the report.
Six distribution packages, up to 500+ publications including television and radio, and a pickup report you can hand over on Friday. Draft four releases free before you distribute one.
- Six packages — From a starter network up to 500+ publications with TV and radio.
- Outlets by name — AP News, USA Today, Benzinga and Street Insider on the premium route.
- A route for refused niches — Crypto, gambling and adult, which traditional PR desks turn away.
- A no-login preview link — Send it, the client approves it, nothing fires until they do.
- Every pickup URL — Plain list, branded PDF, and the distributor's own files when they return.
- Anchor text, never a naked URL — Your target link sits behind descriptive anchor text. That's the rule, and it's also better.
A release that reads like news,
and a report that proves it ran.
Press release SEO got so thoroughly abused that the words themselves now trigger suspicion. Fair enough.
So here's the counter, and it isn't adjectives: AP News. USA Today. Benzinga. Street Insider. Named, because they're real and you can check them on your first release.
And every pickup URL comes back in a report we keep permanently — which matters more than it sounds, because upstream tracking forgets after about sixty days.
No card. Verify your email and 30 credits land in your account — Four releases, drafted free.
Four releases, drafted free.
Verify your email and 30 credits land — no card. A topic batch is 1 credit, a headline batch is 1, and the managed draft is 5. That's four complete releases written, angles and headlines included, with credits still on the balance.
Founding accounts lock $0.35 a credit on every plan and every top-up — the rate that otherwise needs a $1,750-a-month plan. A few founding spots are left.
No card. Nothing expires on a timer.
How a release ships
Written, previewed, approved, then fired.
The order matters. Nothing gets submitted until a human has read it, and the client can be that human without you creating them an account.
- 01
Pick the client and the package
Six of them. Basic reaches 300+ publications. Standard and Unrestricted reach 500+ including television and radio networks. Premium reaches 500+ with AP News, USA Today, Benzinga and Street Insider bundled in. Financial goes to 300+ premium financial networks under stricter editorial standards. Add-ons sit on top of Standard, Premium, Financial and Unrestricted — and Premium greys out the four it already includes rather than charging you twice.
- 02
Choose the editorial category carefully
This is where releases die. An advertorial framing is one of the most common rejection reasons, so pick the most newsworthy angle rather than the most flattering one. Sell the development, not the company.
- 03
Set the keyword topic and the target URL
The keyword topic is the SEO anchor for the whole release. The target URL is embedded behind descriptive anchor text — never a naked link, because the major outlets reject the formatting, and because a described anchor is worth more anyway.
- 04
Generate angles and headlines, or write your own
Ten news topics for a credit, ten headlines for a credit. Write your own instead and yours wins. Then the draft is written from the client's company brief, so it doesn't invent services the business doesn't offer.
- 05
Send the preview link for approval
A shareable link that needs no login, carrying your agency's logo and name and no Profit Labs™ branding. The client reads it, approves it, and you never pasted a release into an email or built them an account.
- 06
Submit, or schedule it
Distribution and add-ons stay editable right up to submission. Set a datetime and it goes out then. Credits are charged when you give the green light to publish, not before.
- 07
The pickup report comes back and stays
A plain list of placement URLs to download, copy or view; a branded PDF; the distributor's own PDF and Excel when they return them; and a save-to-Drive action. If a release is rejected, Fix & Resubmit refunds the credits, archives the original and opens a fresh draft.
What you end up holding
Named outlets, and the list that proves it.
- 500 or more publications
- On the upper packages, television and radio networks included. Three hundred or more even on the entry route.
- Coverage you can name to a client
- AP News, USA Today, Benzinga and Street Insider bundled on Premium, or bought individually as add-ons on the packages that allow them.
- A financial route
- 300+ placements across premium financial networks under stricter editorial standards. Barchart, Digital Journal and a podcast blast across 100+ platforms — Spotify, Apple, Amazon, Deezer, JioSaavn — are available as add-ons.
- An unrestricted route
- It accepts crypto, gambling, adult and the other verticals traditional PR desks refuse outright. If you operate in one, you already know how short that list of providers is.
- A pickup report kept permanently
- Upstream placement history is typically retained for about sixty days. Miss that window elsewhere and the proof is gone. We store the report against the client record indefinitely.
- One-click index submission
- Per row from the reports list, then tracked until it comes back indexed. A click, then we watch it — not an automatic promise.
Four releases, drafted free.
Verify your email and 30 credits land — no card. A topic batch is 1 credit, a headline batch is 1, and the managed draft is 5. That's four complete releases written, angles and headlines included, with credits still on the balance.
Founding accounts lock $0.35 a credit on every plan and every top-up — the rate that otherwise needs a $1,750-a-month plan. A few founding spots are left.
No card. Nothing expires on a timer.
The countable part
Every package, every add-on, in credits.
- Packages
- Free 0 · Basic 116 · Standard 220 · Premium 1140 · Financial 1140 · Unrestricted 220.
- Distribution charge
- 200 credits at publish, on top of the package and any add-ons. Charged when you approve, not when you start.
- Add-ons
- AP News 460 · USA Today 440 · Benzinga 360 · Barchart 220 · Street Insider 220 · Podcast 220 · Digital Journal 120. Available on Standard, Premium, Financial and Unrestricted. Premium already bundles four of them, so those are greyed out rather than double-charged.
- Reach by package
- Basic 300+ publications. Standard and Unrestricted 500+ including TV and radio. Premium 500+ including AP News, USA Today, Benzinga and Street Insider. Financial 300+ across premium financial networks with stricter editorial standards.
- Restricted niches
- The Unrestricted package accepts crypto, gambling and adult verticals.
- Drafting
- Managed draft 5 credits. AI topic batch 1 credit. Headline batch 1 credit.
- Target URL
- Embedded behind descriptive anchor text. Never a naked URL — the major outlets reject that formatting.
- Preview
- A shareable no-login link carrying your agency's logo and name, set to noindex, nofollow.
- The report
- A plain-text list of placement URLs, a branded PDF, the distributor's own PDF and Excel when returned, and a save-to-Google-Drive action. Kept permanently.
- If it's rejected
- Fix & Resubmit refunds the credits, archives the original and opens a new draft.
We publish no turnaround times, because we don't have turnaround data we'd stand behind. You can schedule a submission for a datetime you choose, and the status moves through draft, scheduled, submitted and published in front of you. Credit costs are the live values on your account and are printed on the button that spends them.
What it costs to find out
Four releases, drafted free. No card.
Verify your email and 30 credits land — no card. A topic batch is 1 credit, a headline batch is 1, and the managed draft is 5. That's four complete releases written, angles and headlines included, with credits still on the balance.
Verify your email and 30 credits land in the account. Not a trial that takes your card "for verification". No card at all.
And nothing expires on a timer. Credits sit in the account until you spend them.
Straight with you: 30 credits will not buy a wire distribution. Paid packages start at 116 credits, add-ons run from 120 to 460, and distribution is charged 200 credits at publish on top of the package you chose. The plans list does carry a Free package at zero credits for the package itself. What the grant really buys is the deciding factor — whether the release reads like news or like an ad.
Launch — founding accounts
$0.35 a credit, locked for good.
Credits normally run $0.50 at the smallest amount and slide down to $0.35 only at 5,000 a month — a $1,750-a-month plan.
Founding accounts get that bottom rate on every plan, every top-up and every pay-as-you-go purchase, starting at a $35 top-up. Same rate. One fiftieth of the commitment.
It's written onto your account, not onto a coupon you have to remember, and it applies for as long as you have the account.
A few founding spots are left. When they're gone, so is the rate.
| Credits | Standard | Founding | You keep |
|---|---|---|---|
| 100 | $50 | $35 | $15 |
| 500 | $225 | $175 | $50 |
| 1,000 | $400 | $350 | $50 |
| 5,000 | $1,750 | $1,750 | — |
The last row is the point: at 5,000 credits the two prices meet, because $0.35 is the volume rate. Founding accounts get it without the volume.
30 credits on email verification, no card, and the locked rate is applied to the account itself. Every deliverable's cost in credits is printed on the button that spends them.
Before you ask
The questions we'd ask.
- Isn't press release SEO dead?
- The spammy version is, and it should be. What isn't dead: a real editorial placement on AP News that a client can screenshot, a link behind descriptive anchor text on a domain with genuine crawl frequency, and 500 outlet copies of a story you only wrote once. Judge it by the pickup report rather than by the category's reputation — the report is the part nobody selling the spammy version will show you.
- Can my client approve it before it goes out?
- Yes, and without an account. Every release has a shareable preview link that needs no login, carries your agency's logo and name, shows no Profit Labs™ branding, and is set to noindex. Send it, wait for the reply, then submit. Nothing fires until you say so.
- Will it definitely land on AP News?
- That depends on what you buy. AP News is bundled into the Premium package alongside USA Today, Benzinga and Street Insider, and it can be added individually to Standard, Financial or Unrestricted for 460 credits. On Basic it isn't included and we won't imply it is. Whichever route you pick, the pickup report lists what actually ran.
- What does one release cost, all in?
- The package, plus any add-ons, plus 200 credits charged at publish — with 1 credit each for the topic and headline batches and 5 for the draft along the way. So Basic is 116 plus the 200 distribution charge; Standard is 220 plus 200; Premium is 1140 plus 200 and needs no outlet add-ons because it already carries the four big ones. Everything is printed on the button before you press it.
A release that reads like news,
and a report that proves it ran.
Thirty credits. Four releases drafted. No card.
Write one about something your client actually did last month, then send yourself the preview link and read it as though a news desk sent it to you. That question — would an editor run this? — is the whole game, and you can answer it before spending anything on distribution.
If it reads like news, distribute it. If it reads like an ad, rewrite it. Either way you found out for free.
30 credits on email verification. No card. A few founding spots are left.
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