The best approach is to tackle both on page SEO and content marketing at the same time.
The best way to get your site to rank (for whatever you want it to rank for) is by creating great content that people want to share. The more times a certain piece of content is shared, the higher it will be ranked in Google and local search engine results.
The most important page on a web site is the home page, but it is not always realistic for a web site owner to have one single page that ranks #1 for every single Google search term. While there are ways of getting around this, SEO might be more about developing your content marketing at the same time as on-page optimization, which means you’re going to be creating multiple pages or sub-pages with similar content.
One of the most important things to remember is that Google has started cracking down on relevancy, so it’s important to make sure you are providing quality information in every blog post, article and press release you write. Doing this properly will help you get your site to rank for all of the keywords and phrases that matter to your business. For example if you a local business trying to rank for NYC SEO, then the content on your article or page should be relevant to New York City businesses.
You can help your site’s search engine rankings by producing content that is rich in keywords and relevant to what your company does, but it shouldn’t be so stuffed with keywords that the reader is turned off by it.
Search engines are also placing more importance on social media. It used to be enough just to have your content on your own site, but it’s not enough anymore. Google is pushing webmasters to build platforms on social networks like Twitter, Facebook and Google Business.
The goal of social media marketing is to encourage followers of your brand to share their opinions with others in order for you to get more traffic. One way to do this is by encouraging your most dedicated fans to become brand evangelists. Creating a sense of community around your brand can be one way of doing this, but there are many different ways you can go about it depending on the size and type of company you have.
The right SEO strategy will depend on what your goals are. You’ll want to think about how much time you want to spend doing keyword research, designing graphics, setting up an email list, etc., before deciding which type of SEO strategy is best for you. It’s important to consider all costs when trying to choose which SEO strategy is worth pursuing.
For most people, the best way to start is with a basic SEO strategy that includes on page optimization and content marketing. From there you can expand into more complex strategies for boosting your search engine rankings. It’s important to remember not to focus too much of your time and resources on one strategy only because it could be very risky.
Remember that the best way to build links is by creating great content. As long as you are doing everything possible to promote your content, your site will naturally attract links over time. Keep in mind that building links takes time and that there is no magic bullet for instant success when it comes to SEO.